PPC Executive (Agency)

Job Description

‘Recruiting for your future success’

Our client is a full-service marketing agency. They are a creative team who work to energise, propel and transform their clients’ brands, messages and campaigns. Their true focus is delivering great marketing and making a difference to the people they work with. They strive to be ethical in their work, delivering honest, strong marketing.

The successful candidate will be joining a close-knit team environment with a passion for bringing their clients great results through effective marketing. The role of PPC Executive will work closely with clients to create and implement a high-performing PPC and SEO strategy.

Job Duties

Create, bespoke pay-per-click (PPC) and paid social campaigns across various platforms
Monitor and analyse campaign results, making adjustments to improve ROI for clients
Manage and allocate budgets for PPC campaigns effectively
Ensure campaigns stay within budget while achieving desired results
Regularly conduct keyword research and selection for digital campaigns and SEO purposes using keyword planner tools
Perform on-page and off-page SEO activities to improve organic search rankings
Optimise website content, meta tags, and other on-page elements for search engines.
Collaborate with content creators to develop SEO-friendly content
Ensure all content is optimised for targeted keywords and adheres to SEO best practices
Use tools including Google Analytics, SEMrush, and others to track and report on campaign performance
Provide regular reports on PPC and SEO performance, including insights and recommendations for improvement for clients
Implement new strategies and tools to stay ahead of the competition
Work closely with other team members, including designers, developers, and content creators
Communicate effectively with clients to understand their goals and provide updates on campaign progress
Keep up-to-date with the latest trends and changes in PPC and SEO

Benefits

PPC Executive

Company Description

Applicant Specification

Minimum of 2 years’ working experience in PPC / SEO (preferably within an agency setting), for example as an SEO executive, PPC executive or Digital Marketing Executive
A strategic thinker who can navigate the evolving marketing landscape, adapting to new trends and technologies
Data-driven mindset, comfortable using analytics tools to extract insights and guide decision-making
Outside-the box thinker with a creative mind that bring campaigns to life
Completed Google certificates and renewing annually
Driving Licence: Preferred due to location

Contacts

PLEASE NOTE WE RECEIVE A LARGE NUMBER OF APPLICATIONS PER VACANCY AND UNFORTUNATELY CANNOT RESPOND TO ALL APPLICANTS. THEREFORE, IF YOU HAVE NOT HEARD FROM US WITHIN A MONTH FROM APPLICATION DATE, IT IS LIKELY THAT YOU HAVE BEEN UNSUCCESSFUL.

If you have been successful, we will contact you by the phone and begin taking you through our step by step recruitment process, doing our upmost to ensure the role is right for you, ascertaining your suitability in the process. This process will all be explained on initial contact.

If you are interested in the role and have further questions, please don’t hesitate to call us on 01206 984042 to speak to one of our team members confidentially.

Apply Now

Posted on: February 4, 2025

Your Recruiter

Gerard Francis

Lighthouse Keeper

gerard@lighthousepersonnel.co.uk

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